November 20, 2013
I recently tried to promote our services in a Facebook post. For those of you that know of this practice, Facebook will display your promoted posts in the news feeds for people that you designate. We tried to run one of those on our facebook page:
The spirit of the post was to send interested prospects to our reviews on our Google+ page so they could see what our customers think of us:
Facebook denied the promoted post. At first they didn't tell me why, so I pressed the issue. They admitted that they denied the post because it sent people to Google+. I was pretty alarmed with this.
1. Facebook has the right to choose what they advertise. I support that right and will obviously live with the decision, but I do disagree with it.
2. I know that Facebook wants Google+ to fail more than anybody, but the fact is that Google+ will succeed due to their integration with local business.
3. Not promoting my $100 post is probably going to set Google+ back years before they finally gain traction, so denying this post is a brilliant middle management decision from the folks over at Facebook. I think Facebook would prosper more from our $100 than Google+ will suffer from the post not happening.
4. The spirit of the internet, and especially Facebook is open sharing of information between people. This violates that spirit, and causes me to lose a level of respect for a company that I admire.
Here is the email traffic: