This week’s featured launch is all about elevating the user experience while staying true to a brand built on trust and service. Meet RHOME Property Management, a growing nationwide property management brand committed to delivering reliable, people-first service across markets.
Inspiration for the Website Redesign
From the start, the RHOME team had a clear vision: they wanted a clean, modern website that felt both professional and personal. Their inspiration centered on making the site more intuitive for visitors, guiding each user type—whether owner or resident—exactly where they need to go. And with a plan to incorporate real team photography, the RHOME site would feel as human and authentic as the service they provide.
Main Goal: Drive Leads While Serving Users Better
At its core, the website rebuild was about lead generation. RHOME wanted a platform that would not only attract and convert prospective owners and residents but also serve existing clients with clear access to resources and portals. Their strategic focus on user paths and high-converting calls to action ensures the site works just as hard as their team does.
What’s Different About the Website
- White space used strategically for modern aesthetics and readability
- Custom navigation paths for four distinct user types
- Horizontal scrolling sections that allow for smooth browsing
- Team photo placeholders that will soon showcase the real people behind the brand
The site is polished, functional, and built with national scalability in mind—while keeping the personal feel that makes RHOME so trusted.
Why We Love It: Clean, Scalable, and Human
This redesign strikes the perfect balance between corporate polish and authentic connection. It’s tailored, user-first, and full of small design touches that make a big difference. We especially love the thought put into serving each audience segment and the forward-thinking option for a fully custom map page that ties directly into RHOME’s nationwide footprint.
Software & Integrations
- Seamless Owner & Resident Portal access
- Clear pathways for prospects with conversion-focused forms
- Optional custom map experience (future upgrade available)
- Optimized structure to boost SEO and lead generation efforts
