4x Faster Growth After PMW Website Relaunch
Background
This San Antonio property management company originally partnered with PMW but moved to a non-PMW solution in 2020. Although operationally sound, the company’s growth stagnated at just 2.5 units per month over 42 months after moving to a non-PMW website, limited by poor site conversion and weak inbound lead generation.
The Challenge
From August 2021 to January 2025, while using a non-PMW website, growth was slow:
- Launched with Rentvine at 152 units
- Grew to 259 units over 42 months
- Averaged just 2.5 units per month
Despite consistent operations, their site wasn’t converting — and inbound lead generation was limited.
The Solution
In December 2024, the client relaunched with PMW on the Grow package — focused on better site structure, stronger conversion design, and improved performance (but with no PPC or SEO content yet).
The Results
Within just 4 months of relaunching with PMW,
Growth jumped from 259 units to 435 units!
176 units added in 4 months — more than the previous 3.5 years combined.
At a Glance
Without PMW (42 months) | With PMW (4 months) | |
Units Added | 107 | 176 |
Average Monthly Growth | 2.5 units | 44 units |
Marketing Recommendations
With a proven conversion foundation in place, the next stage is growth through:
Targeted PPC campaigns
Regular blogging and educational content
Ongoing SEO optimization
While on the Grow package, we achieved a 3× increase in leads without building organic keywords or educational content. A structured investment in PPC, blogging, and social sharing would strengthen keyword authority, drive sustained traffic, and create a path to 2–4× further lead growth.
