When it comes to real estate and property management in Nashville, The DeSelms Team has long been a household name. Their newly launched property management website captures that same reputation for excellence, bringing together a clean design, intuitive navigation, and a modern digital presence that reflects their unmatched expertise in the market.
Inspiration for the Website
The foundation of the site design draws from PMW’s Solstice layout, a proven favorite for its sleek style and user-friendly structure. From there, DeSelms Property Management added their own personal touches: bold, branded colors, updated photography, and carefully crafted content that communicates professionalism while staying approachable. The result is a digital presence that feels both polished and welcoming, just like the Nashville community they serve.
Main Goal for the Website
The DeSelms team wanted a site that would generate more leads while offering a seamless browsing experience. By prioritizing clear navigation and streamlined pathways to information, prospective clients can easily explore their many services—whether they’re a property owner, investor, or renter. The goal was simple: make it easier than ever for clients to connect with the right solution.
What’s Different About This Website
Unlike many management companies that focus on a single niche, DeSelms Property Management offers the full spectrum of services. Their new site highlights expertise across:
- Single-family homes
- Multi-family housing
- Commercial properties
- Utility management
- Real estate sales and services
Each service has been thoughtfully integrated into the website, ensuring visitors can quickly identify the solutions that fit their needs. This level of detail sets the site apart, providing clarity for anyone navigating the diverse world of property and real estate management.
Why We Love It
This site stands out because it doesn’t just tell visitors what DeSelms Property Management does—it shows it with confidence and clarity. From the smooth design to the layered service offerings, everything works together to reflect the strength of a company that has been trusted in Middle Tennessee for decades. Their long-standing reputation, combined with a modern and professional site, makes for a powerful digital footprint that we’re proud to have helped create.
Software & Integrations
To make the site as functional as it is beautiful, we integrated several of PMW’s most powerful tools:
- Rentvine Property Management Software: Supports efficiency with seamless accounting, reporting, and tenant management.
- SEO Property Plugin (SPP): Optimizes every page for search engines, helping DeSelms rank higher in competitive Nashville markets.
- Property Management Calculators: Interactive tools that make it easy for potential clients to evaluate costs and returns.
These integrations ensure the site isn’t just a digital brochure—it’s a true lead-generating engine.