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No Blog Left Behind: The SEO Fallout of a Botched Site Migration
SEO for Property Managers

No Blog Left Behind: The SEO Fallout of a Botched Site Migration

The Hidden Cost of Leaving Blog Content Behind: A Tale of Two Property ManagersWhen it comes to SEO, your blog is more than just helpful advice—it’s digital equity. For property managers, your content library is a key player in helping you rank organically for high-in...
Meet the Wordsmith: Hunter Powell

Meet the Wordsmith: Hunter Powell

Behind every well-crafted blog post, SEO-optimized service page, and downloadable guide we create at Property Manager Websites, there’s a strategy—and that strategy has a name: Hunter Powell.As our lead content strategist and head of the content team, Hunter is the dr...
Google Search Console Optimization: What It Really Tells You
SEO for Property Managers

Google Search Console Optimization: What It Really Tells You

If you have a website, you’ve probably heard of Google Search Console (GSC). But what most property management companies don’t realize is how much insight it offers — and how easily it can be ignored if it’s not part of your regular strategy.At Property Ma...
Why It Pays to Work with a Google Premier Partner
Lead Generation

Why It Pays to Work with a Google Premier Partner

When it comes to digital marketing – especially Google Ads – who you work with matters. Not all agencies are created equal, and one of the clearest distinctions of excellence in the PPC world is the Google Premier Partner badge.Only the top 3% of agencies earn this el...
This California Property Manager Just Launched a Website That Does It All
Customer Case Studies

This California Property Manager Just Launched a Website That Does It All

This week’s featured launch is for a team that doesn’t just manage properties, they treat them like their own. Meet Mesa Properties, a family-run property management company serving the Inland Empire, High Desert, and San Gabriel Valley.With deep roots in real estate ...
Reputation Management: Why Review Quality Now Matters More Than Quantity
Education

Reputation Management: Why Review Quality Now Matters More Than Quantity

Review Quality Over Quantity: Why Detailed Feedback Matters More Than EverOnce, getting more reviews than your competitors was the goal. Now, platforms like Google pay attention to way more than the total count of reviews, they weigh the quality of those reviews. The source, deta...
Behind the Blog: How We Research Topics That Drive Results
Education

Behind the Blog: How We Research Topics That Drive Results

If there’s one thing we’ve learned after building websites and writing blog content for property management companies across the U.S., it’s this: good blogs don’t happen by accident. At PMW, we treat topic research for blog content the same way a seasoned ...
Case Study: How Expert Blogging Can Dramatically Increase Site Performance
Customer Case Studies

Case Study: How Expert Blogging Can Dramatically Increase Site Performance

Here at PMW, we’ve talked at length about the importance of blogging for property management websites, strategies to help property managers succeed with blog content, and how our expert team of content professionals approaches blog strategy.Today, we want to do something a ...
The Death of Keyword Density and the Rise of AX
SEO for Property Managers

The Death of Keyword Density and the Rise of AX

The Death of Keyword Density and the Rise of AXOnce upon a time, keyword density was the holy grail of SEO. The more times a phrase appeared on a page, the better it ranked. But that time is long gone. Today, it’s all about intent, context, and clarity—not repetition....
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What’s New With PMW

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Meet the Brand Architect: Gabe, Our Design Dynamo
What's New With PMW

Meet the Brand Architect: Gabe, Our Design Dynamo

Beauty is in the eye of the beholder, or in PMW’s case, it’s all in the eye of our eclectic graphic designer, Gabe Cameron. Gabe is a true visionary and has already collaborated on some of our most successful rebranding projects for our property management client...
Two Cheeks, One Familia: Our Couch Can't Keep Up!
What's New With PMW

Two Cheeks, One Familia: Our Couch Can't Keep Up!

Two Cheeks, One Familia: Our Couch Can’t Keep Up! | PMW + RentvineTwo Cheeks, One Familia: Our Couch Can’t Keep Up!At PMW, we like to joke that our growth can be measured in couches. What once comfortably seated our small but mighty team now feels like a game of Tetri...
TBT: The Origin Story of PMW and Rentvine
What's New With PMW

TBT: The Origin Story of PMW and Rentvine

The shared vision between PMW and Rentvine has created a strong foundation for both businesses. PMW exists to be the strategic digital marketing partner that property managers need, while Rentvine is built to be the technology partner property managers deserve. Together, they foc...

SEO For Property Managers

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How Much Do Reputation Management Services Cost?
SEO for Property Managers

How Much Do Reputation Management Services Cost?

When it comes to property management marketing, reputation is currency. Owners, tenants, and even AI tools like ChatGPT are making decisions based on your reviews and brand presence before they ever call your office. That makes reputation management services less of a luxury and ...
Perception is Power: Control Your Narrative
SEO for Property Managers

Perception is Power: Control Your Narrative

If you don’t tell your story, someone else will.And here’s the kicker: that “someone” might not even be a person. It could be ChatGPT — confidently telling the internet all about your brand based on outdated reviews, mismatched social media posts, or...

Lead Generation

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The Shortcut to Local Visibility Google Maps Ads
Lead Generation

The Shortcut to Local Visibility Google Maps Ads

When a property owner starts searching for management services, one of the first places they look is Google Maps. Whether they type in “property management near me” or search for companies in their city, Google Maps has become the go-to tool for finding local business...
How Great Reviews Lower Your PPC Spend
Lead Generation

How Great Reviews Lower Your PPC Spend

How Great Reviews Lower Your PPC SpendWhen it comes to PPC (Pay-Per-Click), most marketers focus on keywords, bids, and landing pages. But there’s another powerful lever you might be overlooking: your reviews.Why Reviews Matter for PPCHigher Quality Scores: Google and other...
Win More Owners with Reputation Management
Lead Generation

Win More Owners with Reputation Management

Win More Owners with Reputation ManagementWhy Owners Choose Property Managers with Strong ReputationsThink about the last time you searched for a service online. Did you look at the company’s reviews before calling? Property owners do the same thing. They want a manager the...

Education

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Your Star Rating Might Matter More Than Your Meta Tags
Education

Your Star Rating Might Matter More Than Your Meta Tags

Once upon a time, SEO was all about keywords, backlinks, and tinkering with meta tags. But times have changed.Now? Your star rating and online reputation can make or break you faster than a missing H1 tag.And here’s the kicker: even if you dominate search rankings, all...
How to Handle Negative Google Reviews (and When to Flag Them)
Education

How to Handle Negative Google Reviews (and When to Flag Them)

Key TakeawaysRespond first, report second: Always acknowledge negative reviews with professionalism, then assess whether reporting is necessary. Know the categories: Google provides clear reporting categories for unfair, irrelevant, or harmful reviews—use them strategicall...
Perception is Power: Control Your Narrative
SEO for Property Managers

Perception is Power: Control Your Narrative

If you don’t tell your story, someone else will.And here’s the kicker: that “someone” might not even be a person. It could be ChatGPT — confidently telling the internet all about your brand based on outdated reviews, mismatched social media posts, or...

Customer Case Studies

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Turning Reviews Around: A Real-World Reputation Comeback
Customer Case Studies

Turning Reviews Around: A Real-World Reputation Comeback

Reputation can make or break a property management company. One client learned this the hard way when their online reviews stalled at a 3.5-star average. Even with years of experience and satisfied owners, that number wasn’t telling the real story of their business. Prospec...

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