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Are Bing Ads Right For My Property Management Company?

Are Bing Ads Right For My Property Management Company?

Microsoft Advertising (formerly known as Bing Ads - & we still call it Bing Ads) is a service that provides pay-per-click advertising on Bing, Yahoo!, DuckDuckGo & other search engines. With Bing Ads, we are able to show ads to users who are actively searching for your se...
How PMW Does Ads Differently

How PMW Does Ads Differently

Here at PMW, we do paid ads a little differently than the rest. We know there is never a one size fits all approach when it comes to ads. Each market is different, each property manager offers unique and different services, guarantees, and pricing. We want to ensure we are highli...
Why Add Chat to Your Website?

Why Add Chat to Your Website?

Recently, online interactions have evolved. Gone are the days of waiting on hold for hours with a question that will only take a few moments to answer.Instead, more and more property management companies are improving their website experience. Using chat software, ...
The Benefits of Having a Great Property Management Website

The Benefits of Having a Great Property Management Website

Did you know the property management industry is worth $88 billion?If you’re a property manager, you’re in a profitable industry. While this creates many advantages for your business, you are also in competition with other property management companies.What’s an...
Google Ads Call Recording

Google Ads Call Recording

You may have gotten the below email from google if your Google Ads account uses call extensions or call-only ads.Consumers still face a number of challenges when it comes to connecting with businesses over the phone. Fraud is a growing issue, along with bad experiences like misse...
Advanced Marketing Platform for Property Management

Advanced Marketing Platform for Property Management

Dave Borden with PMW or Property Manager Websites explain our Advanced Marketing Platform, also known as the AMP: How it works & why you should use it. We have tested this product over the years, and the results are significantly better than what we ever expected they would b...
Phone Call Tracking & Why You Need It

Phone Call Tracking & Why You Need It

Phone Call Leads are worth 5 to 10 times the revenue of website form leadsWe are able to track all of your website form submissions through our AdWords and Analytics accounts. One source of leads for your business that is often overlooked is phone call conversions.It is crucial ...
Which comes first? The traffic or the rankings? Can Adwords help?

Which comes first? The traffic or the rankings? Can Adwords help?

Think of organic search rankings and traffic like the chicken vs the egg. You have to have one to get the other. Google needs you to have traffic on your site in order to understand what you should be ranking for but you can’t get traffic until you have rankings.So what ca...
Time for a Responsive Property Management Website

Time for a Responsive Property Management Website

What is a responsive website? According to Wikipedia…"Responsive web design (RWD) is a web design approach aimed at crafting sites to provide an optimal viewing experience—easy reading and navigation with a minimum of resizing, panning, and scrolling—acros...
Add Forms to your Property Management Website to Increase Conversion

Add Forms to your Property Management Website to Increase Conversion

Tip #3 "How to Grow a Property Management Business Through a Website" Many property management companies have websites and marketing strategies designed to gain new clients and accounts to manage. After implementing these time consuming and often expensive strategies, m...
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What’s New With PMW

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Market Leader Account Management Team

Market Leader Account Management Team

At PMW, we know that the best results come from a combination of innovation, expertise, and strong relationships. Our Market Leader Account Management team brings all three together to deliver an exceptional experience for our Market Leader clients—those who trust us with o...
Meet the Brand Architect: Gabe, Our Design Dynamo

Meet the Brand Architect: Gabe, Our Design Dynamo

Beauty is in the eye of the beholder, or in PMW’s case, it’s all in the eye of our eclectic graphic designer, Gabe Cameron. Gabe is a true visionary and has already collaborated on some of our most successful rebranding projects for our property management client...
Two Cheeks, One Familia: Our Couch Can't Keep Up!

Two Cheeks, One Familia: Our Couch Can't Keep Up!

Two Cheeks, One Familia: Our Couch Can’t Keep Up! | PMW + RentvineTwo Cheeks, One Familia: Our Couch Can’t Keep Up!At PMW, we like to joke that our growth can be measured in couches. What once comfortably seated our small but mighty team now feels like a game of Tetri...

SEO For Property Managers

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Keyword Spamming: The Reputation Threat No One Saw Coming

Keyword Spamming: The Reputation Threat No One Saw Coming

Everyone wants to rank higher on Google. More visibility means more clicks, leads, and clients — that’s the goal. But in the rush to get there, a lot of businesses have taken an outdated SEO shortcut that’s quietly backfiring: keyword spamming.It used to be a cl...
How Much Do Reputation Management Services Cost?

How Much Do Reputation Management Services Cost?

When it comes to property management marketing, reputation is currency. Owners, tenants, and even AI tools like ChatGPT are making decisions based on your reviews and brand presence before they ever call your office. That makes reputation management services less of a luxury and ...

Lead Generation

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Why Your Reviews Could Be the Reason Your PPC Campaign Fails

Why Your Reviews Could Be the Reason Your PPC Campaign Fails

Running pay-per-click (PPC) campaigns is one of the fastest ways for property management companies to generate new owner leads. With the right targeting, keywords, and ad strategy, you can put your business in front of investors and landlords searching for property management ser...
The Shortcut to Local Visibility Google Maps Ads

The Shortcut to Local Visibility Google Maps Ads

When a property owner starts searching for management services, one of the first places they look is Google Maps. Whether they type in “property management near me” or search for companies in their city, Google Maps has become the go-to tool for finding local business...
How Great Reviews Lower Your PPC Spend

How Great Reviews Lower Your PPC Spend

How Great Reviews Lower Your PPC SpendWhen it comes to PPC (Pay-Per-Click), most marketers focus on keywords, bids, and landing pages. But there’s another powerful lever you might be overlooking: your reviews.Why Reviews Matter for PPCHigher Quality Scores: Google and other...

Education

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Fright Night Feedback: The Creepiest Reviews We've Ever Seen

Fright Night Feedback: The Creepiest Reviews We've Ever Seen

Every property management company has faced a terrifying moment of its own: opening Google to find a one-star review that seems more like a horror story than real feedback. Some are angry, some are absurd, and some leave you wondering if the reviewer even interacted with your com...
The Best Time to Ask for a Review (and Exactly What to Say)

The Best Time to Ask for a Review (and Exactly What to Say)

You’ve probably noticed that some property management companies seem to rack up glowing Google reviews without even trying, while others struggle to get a single one. It’s not about luck or who’s “nicer” online. It comes down to timing.The best revie...

Customer Case Studies

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A Bright New Site for Property Management in Los Angeles & Orange County

A Bright New Site for Property Management in Los Angeles & Orange County

A Bright New Look for Property Management Excellence in Los Angeles & Orange CountyWhen it comes to property management in Southern California, professionalism and clarity are key — and HCM Property Management’s new website captures both beautifully. Designed to r...
Turning Reviews Around: A Real-World Reputation Comeback

Turning Reviews Around: A Real-World Reputation Comeback

Reputation can make or break a property management company. One client learned this the hard way when their online reviews stalled at a 3.5-star average. Even with years of experience and satisfied owners, that number wasn’t telling the real story of their business. Prospec...

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